Digipak & Avertisement Design Brief - My thoughts (PLANNING)

Digipak

As a group we decided that we needed to have the same:

• Colour scheme: For our colour scheme we are using Black, Pink, Purple, Yellow and Blue

• Font style: We have made a selection of fonts which we will use in our Digipak and advertisement

• Graphics: We have made a decision to use a floral pattern using swirls and different colours, although we may not all use the same colour we will all use the pattern

• Song list: As a group we came up with a list of song names that we think represent the album

• Name of the artist: The artist is originally called Becky but as a group we thought BEE represented out artist better 

• Name of the album: We have decided to call our album Love on a Stick

The decisions i have to make on my own are:

• The Number of panels i have: I have chosen to have a six panel digipak. This is because when i made the first mock up of the digipak i realised i didn't have enough space for what i wanted to put into the digipak.

• The content of each panel:
• Front Cover
• Back Cover
• Cd Cover
• Record Company Cover 
• Thank you's 
• The making of the hit single "Smile"

• The choice of images on each panel

Advertisement

The decisions we made as a group are:

• The colour scheme: We are using the same colour scheme of the Digipak, this is so that the audience are able to see the link between the advert and the Digipak

• Font Style: The same fonts will be used for the digipak as well as the advertisement

• Graphics: We will be using the same floral pattern we chose to use on our own individual digipak. 

• Song List: The song list is the same as the tracks on the digipak

• Name of Artist and Album: The name of the Artist will also be the same Becky known as "BEE"

• Date of release: The release date of the album is 20th December 2011. This is because it is near christmas and therefore should be a sell out and a christmas hit.

• Web Address: The web address for Bee is www.BEEMusic.co.uk. We decided to use this as we think it looks professional.

The decisions i have made are:

• The choice of images used

• The positioning of items on the poster